Luva Lingerie

We art directed and shot the summer collection for ethical lingerie and sleepwear brand Luva Huva.

We shot the campaign in a wild woodland location, nestled in the English countryside, in a setting that embodies the label’s sustainable approach to fashion. 

Inspired by light, romance and summer daydreams, we produced editorial lifestyle imagery reminiscent of Luva Huva’s feminine essence and intricate handmade designs.